Digital marketing that reaches the right people and pays for itself
We plan and run your social media and paid ads on Meta, Google and LinkedIn. From strategy and content to campaign setup, testing and reporting, everything is aimed at one thing: more customers for the money you spend.
Advertising runs on AI now
The ad platforms have automated most of the targeting and bidding. That moves the work to the parts AI can’t do for you.
- Meta’s Advantage+ and Google’s Performance Max decide audiences, placements and bids themselves. Results depend on what you feed them.
- Creative is the new targeting. Many strong variations of images, video and copy let the algorithms find the right people.
- Clean conversion data through Meta’s Conversions API and Google’s enhanced conversions makes the AI optimise for real customers, not clicks.
- Short-form video on Instagram, Facebook and TikTok keeps winning attention, and authentic content beats polished stock material.
Our digital marketing services
Social media strategy
A plan for which channels to use, what to post and how often, matched to your goals and your audience.
Content creation
Images, short videos, graphics and copy produced for each channel, including professional photo and video shoots.
Community management
We reply to comments and messages, engage with your followers and keep your channels active.
Influencer marketing
We find and work with creators who fit your brand and can reach your customers credibly.
Ad strategy and campaign setup
Campaign structure, audiences, budgets and tracking for Meta (Facebook and Instagram), Google Search, Performance Max and LinkedIn.
Copywriting and creative design
Ad copy and visuals in many variations, made to stop the scroll and give the algorithms room to optimise.
A/B testing and optimisation
We test offers, creatives and landing pages, cut what doesn’t work and scale what does.
Remarketing
Reach people who visited your site or engaged with you, with messages that bring them back.
Analytics and reporting
Clear monthly reports on spend, leads, sales and cost per customer, with recommendations for next month.
What you get
Lower cost per customer
Better data and creative help the platforms find buyers instead of browsers.
A consistent brand online
Channels that look active, professional and recognisably yours.
Full transparency
You see what every krona does and why we make each change.
What a client says
Working with Nuba has completely changed our digital presence. They built us a new e-commerce store with more than 800 products, set up our social media so we could actually get noticed, and improved our main website so it fits our brand much better. They also ran Google and Meta ad campaigns that gave us great results, and even designed flyers, brochures, and business cards so everything looked consistent.
Tools and platforms we use
- Meta Ads
- Advantage+
- Conversions API
- Google Ads
- Performance Max
- LinkedIn Ads
- TikTok Ads
- Canva
- CapCut
- Meta Business Suite
Frequently asked questions
How much should I spend on ads?
It depends on your market and goals, but you need enough budget for the platforms to learn. We usually suggest a test budget for the first month, then scale what proves profitable. The ad budget is paid directly to Meta, Google or LinkedIn.
Which platform is best for my business?
Meta suits most consumer businesses, Google Search catches people actively looking for what you sell, and LinkedIn works for B2B. Many businesses need a mix; we recommend one in the proposal.
Do you produce photos and videos too?
Yes. We plan and shoot photo and video content for ads and social media, and edit short-form videos for Reels, Stories and TikTok.
Let’s grow your business with ads that work
Book a free consultation. We’ll review your current marketing and show you where the quickest wins are.